Playable Billboard

To promote the partnership between Claro TV+ and Netflix, we created a bus shelter themed around the series Avatar: The Last Airbender. In addition to the entire set design for the shelter, we created a Playable Billboard in an aquaplay format.

Rio Open Virtual Out of Home

To promote Claro's 10-year sponsorship of the Rio Open tennis tournament, we held 4 Virtual Out of Homes spread across iconic locations in Rio de Janeiro and activated social media with creators, influencers and digital newsstands.

3D & FOOH GP SP

3D anamorphic and Virtual Out of Home panel to announce Claro's sponsorship of the Brazilian Formula 1 GP. We reproduced the official Red Bull Racing car in both the 3D panel and in FOOH, which is the team also sponsored by the brand.

Product OOH Placement

In partnership with the Globo television channel, we placed an inventory of outdoor media spread across the soap opera's set city, tracking offers according to each region of Brazil.

Parallax Billboard

We partnered with Eletromidia and brought to Brazil for the first time a billboard with Parallax, which through a virtual camera generates the impression of a 3D environment tracking the user as he moves according to the point of observation. The technology uses an algorithm to translate movement from the real environment to the virtual one.